An Ambitious Lexus Takes on the Europeans April 15, 2006
With the Lexus LS 600hL, the company has rolled out by far its most ambitious car in a continuing battle with its venerable German rivals. Read more
Lexus.com: It’s speedy and friendly February 20, 2006
Lexus has the most user-friendly Web site for new-vehicle shopping among auto manufacturers, according to the latest survey of automaker Web sites by J.D. Power and Associates.
Pontiac and Suzuki tied for second.
Lexus.com “scores at the top by upsetting the fewest shoppers,” said Dennis Galbraith, senior director of digital marketing for J.D. Power, of Westlake Village, Calif.
Power released its results this month. They were based on evaluations by 11,800 shoppers who indicated they would be in the market for a new vehicle within 24 months. Many manufacturers subscribe to a detailed version of the study and say that it helps them …